Miles Toyota Re-signs with Canterbury Rugby Football Union

We’re thrilled to announce Miles Toyota has re-signed with the Canterbury Rugby Football Union.

Since 2018, the Miles Toyota team have been the proud Community Partner of the Canterbury Rugby Football Union (CRFU). Maintaining a strong partnership is something both organisations take great pride in doing. The partnership involvement extends beyond mere vehicle supply and sponsorship, encompassing comprehensive community initiatives. These initiatives range from grassroots activities to promoting the sport in secondary schools, and also include support for the development of women’s rugby.

Over the course of this six-year partnership, the team at Miles Toyota has forged strong friendships with the CRFU, its partners, and suppliers. This collaboration with the CRFU has solidified the undeniable bond between these two brands in the Canterbury region, and while we might be a tad biased, it’s difficult to envision a stronger duo…

Miles Toyota & Canterbury Grassroots Rugby: Community Partner

Grassroots rugby serves as a fundamental aspect of Canterbury’s identity and long-term interest at Miles Toyota. The Toyota brand perceives the significance of sports participation as a means to promote the well-being of individuals, creating happier, healthier Kiwis who feel more integrated within their local communities.

Looking for more information about club and grassroots rugby? Canterbury Rugby Union’s ClubHub is your best start.

Canterbury rugby players and fans in the Miles Toyota Stand
Miles Toyota Coaching Toolbox

Miles Toyota & Canterbury Women’s Rugby FPC Team

Backing women in sports isn’t a recent endeavor for Miles Toyota; the team has been championing the women’s game since their partnership began in 2018. Miles Toyota perceives this sponsorship as more than just a logo on the jersey; it’s about supporting a rapidly growing facet of the sport and ensuring that the momentum of women’s rugby continues through various smaller initiatives and year-round support. One such initiative involves also facilitating pathways from grassroots rugby to secondary school competitions, such as the Miles Toyota Cup.

Find out more about women’s and girls’ rugby in Canterbury.

Miles Toyota & Secondary School Rugby: Miles Toyota Cup, Premiership, and Championship.

Miles Toyota remains dedicated to nurturing the growth of rugby within their region by providing continuous support for the Miles Toyota 1st XV competitions. These competitions stand out as the largest and most expansive 1st XV tournaments across the nation in terms of geographical coverage. This platform offers both male and female players the opportunity to enhance their skills and showcase their potential at a premier level.

Miles Toyota Cup Medals
Miles Toyota Canterbury Rugby Football Union Re-sign

Canterbury Rugby’s Press Release: Major Partner Re-signing

Canterbury Rugby’s drive to succeed will continue to be supported by Miles Toyota

Miles Toyota, which has been a proud partner of Women’s Rugby, the 1st XV competition, along with being Canterbury Rugby’s Community Partner for the past six years, will continue to support the game through to 2026.

“Having Miles Toyota continue to support Canterbury Rugby in the way they do is fantastic,” said Tony Smail, Canterbury Rugby Union CEO. “Like us, they take great pride in seeing our community enjoy their rugby. And some of the success that’s come with the hard work and dedication of our athletes too.”

“Grassroots rugby is at the heart of our region’s identity and is synonymous with our Toyota representation in Canterbury. At Toyota, we believe the value of sport is about being physically active to create happier, healthier Kiwis who are better connected to their local communities,” said Mark Mills, Miles Toyota CEO.

“Being in a position to continue our partnership with the Canterbury Rugby Union is something that we’re tremendously proud of. Specifically, our holistic community engagements, spanning from grassroots through to the game’s growth in our secondary schools as well as supporting the advancement of the women’s game,” Mark added.

Along with the CRFU and the team at Miles Toyota, we encourage everyone to get involved in the game of rugby. Learn more about playing, coaching, refereeing, or volunteering with the Canterbury Rugby Football Union.

Prius in New Zealand
Toyota C-HR GR in Sumner
Andrew and Michelle, Miles Toyota Business Managers