A new name for the Audi e-tron

Audi New Zealand have just shared news of a new name for the Audi e-tron; the Audi Q8 e-tron range will arrive in New Zealand in 2023. Please note that specs and pricing for the New Zealand market are to be confirmed, and imagery shown is of overseas vehicles.

View a summary below or read the full Audi Q8 e-tron press release.

With the introduction of the new Audi Q8 e-tron, Audi is building on the success story of its electric pioneer, the Audi e-tron. This top-of-the-line electric SUV will impress with its optimised drive concept, improved aerodynamics, increased charging performance, battery capacity, and range of up to 582 km* in the SUV version and up to 513 km* in the SQ8 e-tron Sportback.

Audi SQ8 Sportback e-tron

“Since the introduction of the Audi e-tron, Audi has been following a systematic electric roadmap” said Dean Sheed General Manager of Audi New Zealand. “The new Audi Q8 e-tron is a progression of the current Audi e-tron. Its improved efficiency, range, and refined design will all play a fundamental part in its success. Like all e-trons in our fully electric offering there is no doubt the Audi Q8 e-tron is suitable for everyday use and more,” adds Sheed.

New face, new name, new corporate identity

By calling this model the Q8, Audi is making a clear statement that the Audi Q8 e-tron is the top model among its electric SUVs. The Audi Q8 e-tron and Q8 e-tron Sportback are immediately identifiable as fully electric models thanks to the new front and rear designs that systematically carry Audi’s electric design language forward.

The Audi Q8 e-tron will be the first model to receive the new corporate identity with a two-dimensional design of the four rings on the exterior, along with the model lettering and Audi logo on the B-pillar.

Read the rest of the press release here or view the full Audi range.

Read more news

Ken Block and Audi in the Electrikhaha TWO
Corolla Cross wins at the AA Driven Awards 2023